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$10 coupon for your friends! - Paid Members — LiveJournal [entries|archive|friends|userinfo]
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$10 coupon for your friends! [Dec. 16th, 2009|02:59 pm]
Paid Members

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[marta]
If you have a Paid or Permanent account, you can now send 10 of your non-Paid friends a $10 coupon. Your friend will be able to purchase a Paid Account for $9.95 (instead of $19.95) for one year by enrolling in our automatic payment plan or make a manual payment of $15 (instead of $25).

  • All Paid and Permanent accounts can send out the coupons by clicking here (it's also under Friends -> Holiday promotion in the site header)
  • You can also send to people not on your Friends list by manually entering the username in the field provided
  • If your friend declines the invitation, it will be returned to your available invitation pool and you'll be able to send to someone else
  • You can send the invitations until January 15th
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Comments:
[User Picture]From: nowinprint
2009-12-17 12:01 am (UTC)
The idea of a gift is to provide something for someone else. Previous holiday promotions were ideal for this because it made it easier for someone to buy more – literally, as you named it, to "give more" – for/to their friends.

Sending someone a coupon puts the burden on the recipient to buy something for themselves with their own money, and even if the coupon didn't reflect poorly on LiveJournal's sense of appropriate holiday promotions, it would certainly reflect poorly on the gift-giver who would send something to their friends for free with only about 30 seconds' effort and then lean back to let them shell out their own money for their "gift".
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